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Operate hotels or venues?
Each one has its own platform.

A NOTE FROM 2026

"The rate of change that's happening
in the world right now."

— Sam Altman, December 2025

The convention centres, trade-fair operators and multi-venue groups that win the next decade will not be the ones with the best AI subscriptions on each rep's laptop. They will be the ones whose institutions are built to absorb change at speed.

THE SALESFORCE-NATIVE PLATFORM FOR VENUES

The commercial platform built for convention centres, trade fairs, and multi-venue operators.

30+ convention centres, trade-fair operators and multi-venue groups run their entire commercial operation on Thynk — from the first inquiry to the last invoice. On Salesforce. In Europe.

Migrating from Momentus? Read the migration guide →

Function Diary
AI Co-Pilot
Exhibitor Service Centre
Ops Portal
Built for institutional AI · Powered by Salesforce · Hosted in the EU
Koelncongress
Maritim
CC Dresden
WTC Rotterdam
Sodexo Live!
Trondheim Spektrum
SEC

Join the venue commercial teams operating at the speed the next decade demands.

WHAT THYNK DELIVERS

Four outcomes.
One operating system.

01

Win the inquiry race.

79% of MICE RFPs are won by one of the first three responders. Thynk Direct captures the inquiry, AI Co-Pilot scores it against your business rules, drafts the qualified response, and hands it to your sales team — before your competitors have opened their email.

02

Run every event end-to-end.

One booking, one BEO, one Ops Portal. Shared by every team that touches the event — sales, operations, F&B, AV, housekeeping, security. No printed briefs at the morning stand-up. No status updates by walkie-talkie. No “did anyone tell catering?” moments.

03

Sell every exhibitor seat and service.

Per-show ESC with branded exhibitor portals. Exhibitors order electricity, furniture, internet, AV from a portal that feels like Amazon. Supplier coordination, truck-window control, complaints, late orders, booth inspections — all native, all on one data model.

04

Decide on measurable data.

Salesforce CRM Analytics, configured for venues. Business on the Books, pace vs prior year, space-revenue optimisation, multi-venue roll-up. Drillable to the booking line. No ETL lag, no warehouse reconciliation, no Friday-afternoon spreadsheet reconstruction.

SEE WHAT THYNK CAN DO FOR YOUR VENUE

Which kind of venue do you operate?

Multi-Venue Operators

Network estates. Group-level pipeline. Per-venue autonomy. One platform across 30+ venues.

Explore →

Convention Centres

Multi-hall, multi-organiser. Built for the way 7,000-pax campuses actually book.

Explore →

Trade Fair Venues

Per-show ESC. Per-show brand. Per-show data. One operating system.

Explore →

Event Venues

Corporate, wedding, banquet, gala. Multi-format, multi-stakeholder.

Explore →

Stadium & Arenas

Match day Sunday. Concert Tuesday. Conference Wednesday — one diary.

Explore →

Performing Arts

Programmed season + commercial side. Donor stewardship native.

Explore →

The venue industry is
rebuilding its commercial stack.

Make sure you are too.

79%
of MICE RFPs are won by one of the first three venues to respond.Source: Cvent industry data
41%
of venue sales time is spent on low-value manual tasks.Source: Salesforce State of Sales
30+
convention centres, trade fairs and multi-venue operators now run on Thynk.Live deployments, 2026

The legacy event-software era assumed venues had time. They don't anymore. Inquiry-to-response windows are measured in hours. Exhibitors expect Amazon-grade ordering. Operations teams expect mobile-first workflows. Finance teams expect SAP-grade integration. Procurement teams now ask "where does our data live, who runs our AI, and what does it touch when it acts?" Address-database CRMs and disconnected modules cannot deliver this. A unified, Salesforce-native operating system can.

Built for institutional AI.
Not individual AI.

The fastest commercial team in any venue is no longer the one with the best prompts. It is the one whose institution coordinates AI safely across sales, operations, exhibitions, suppliers and finance — on shared data, with shared rules, with one audit trail. Individual AI accelerates the user with the credit card. Institutional AI accelerates the venue. We are built for the second one.

See the framework · Read the manifesto

What Thynk delivers.

01

Win every RFP race.

Reply within hours, not days. Convert at the rate the first three responders see. Cvent and direct inquiries land in Thynk, qualify against your DNQ rules, and the AI Co-Pilot drafts the response before your competitors open theirs.

02

Run every event end-to-end.

One booking, one BEO, one Ops Portal — shared by every team that touches the event. From inquiry through invoice. From the function diary to the floor staff's phone. No spreadsheets bridging the gaps.

03

Sell every exhibitor seat and service.

Per-show Exhibitor Service Centre with branded exhibitor portals, supplier coordination and truck-window control. E-commerce-grade ordering. Late-order alerts. Real revenue per square metre.

04

Decide on measurable data.

Salesforce CRM Analytics for BoB, Pace, RevPAS — multi-venue roll-up included. Displacement analysis on every group request. The metrics venue commercial teams actually run on.

Built for the metrics venue commercial teams actually run on: BoB · Pace · RevPAS · Displacement · Conversion · Attrition.

Two competitor products.
Ten Thynk modules. One platform.

Most venue platforms split sales, operations and exhibitions into separate products that have to be integrated, licensed and trained separately. Thynk runs every workflow on one Salesforce data model — natively, not via middleware.

Venue Management
One platform for every space, every event, every detail.
Thynk Direct
Let bookers book themselves. Win the inquiry race.
ESC
Run a real exhibitor service centre — not a spreadsheet.
Supplier Portal
Coordinate every supplier without adding a single licence.
Ops Portal
Equip your floor staff. Skip the licence.
Shipping & Logistics
Control every truck. Every dock. Every gate.
BEO & Work Orders
One brief, every operational team.
Analytics
Watch your space revenue grow.
AI Co-Pilot
Reply faster than your competitors can read.
API & Data Model
Open by design. Your data, your way.

Three teams. Three outcomes.
One operating system.

SALES & RFP

Reply within hours, not days.

Cvent and direct inquiries land in Thynk. Lead-scoring and AI Co-Pilot draft a qualified response. e-Proposal goes out branded, with optional upsells, e-signature.

Outcome: Inquiries triaged in minutes. Win rate measurably higher when first to respond. See the sales tour
OPERATIONS

Every brief in every hand.

BEOs auto-generated from the booking. Ops Portal pushes tasks to floor staff on any device — no Salesforce licence required. Real-time room status, kanban event boards, mobile sign-off.

Outcome: Zero printed BEOs. No "did anyone tell catering?" moments. See the ops tour
EXHIBITIONS

Run a real exhibitor service centre.

Per-show ESC instance. Exhibitors order electricity, furniture, internet, AV from a branded portal. Organiser admin handles catalogue, invoices, complaints, late orders, service partners and inspections.

Outcome: Exhibitor satisfaction up. Order revenue up. Spreadsheet hours down. See the exhibitions tour

The team that helped you implement Momentus
is the team that will help you move from it.

Thynk's delivery, sales and customer-success leadership brings years of direct Momentus expertise. When a Momentus customer migrates to Thynk, they migrate to people who personally shipped the system they are leaving.

Plan your migration

Operating-system-grade outcomes.

Seven stories. Stat-led. From the convention centres, trade-fair operators and multi-venue groups already running on Thynk.

30+ venues.
One operating system.
Sodexo Live! UK
5,000-pax events.
Zero printed BEOs.
Maritim Düsseldorf
20 years of Momentus.
One migration plan.
Koelncongress
7,000-pax events.
[STAT TO CONFIRM]% fewer printed BEOs.
Congress Centrum Dresden
2,000 corporate events a year.
One CRM.
WTC Rotterdam
[STAT TO CONFIRM] events/year.
1 platform.
Trondheim Spektrum

See all customer stories

WHAT GOING LIVE LOOKS LIKE

From procurement to revenue —
in 3 to 6 months.

01
Discovery & scoping

Joint workshops, data scope, integration map. Output: a signed migration plan and field-by-field spec.

02
Configuration & migration

Template-based deployment. Your venue, your terminology, your processes — encoded.

03
Go-live & hypercare

Phased or big-bang. 24/7 follow-the-sun support for the first two weeks.

Questions venue commercial teams ask.

Thynk is the operating system for modern venues — the Salesforce-native commercial platform for convention centres, trade-fair operators and multi-venue groups. From the first inquiry to the last invoice, every workflow runs on one data model, one permission model, one platform.

Thynk is built for convention centres, trade-fair operators, multi-venue network operators, and standalone heritage and event venues. From single-property venues to estates of thirty-plus venues, Thynk scales with the way venue commercial teams actually operate.

Ten venue modules on one platform: Venue Management, Thynk Direct, ESC, Supplier Portal, Ops Portal, Shipping & Logistics, BEO & Work Orders, Analytics, AI Co-Pilot, and a published API and data model. Five stakeholder portals — Member, Direct, ESC, Supplier, Ops — included.

By moving every workflow onto one Salesforce data model — sales, operations, exhibitions, suppliers, finance. Inquiries get faster responses. BEOs distribute automatically. Exhibitor orders run on e-commerce. Suppliers and floor staff coordinate without licences. Procurement and audit teams get one trail.

Thynk is not venue management software. Thynk is the operating system for venues. Built on Salesforce — the world's most documented enterprise SaaS data layer. 212 published objects. Public OpenAPI specification. EU-resident. Audit-traceable. Five portals included. The platform on which any AI runs safely across your entire venue commercial institution.

Thynk is not just a solution. It is a competitive advantage. The first venue platform that genuinely reflects how a commercial team in this industry thinks — not how a hotel CRM was bolted on to fit.

[Customer name — quote to confirm] [Title] · [Venue]

Ready for impact?

A live demo with the team, tailored to your venue. We'll bring your hardest exhibitor escalation, your busiest sales week, your most complex multi-venue rate question — and show you what coordinated operations actually look like on real data.

Operate hotels too? See the Thynk hotels platform →