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API & DATA MODEL

Your data is your strategic asset.
Not a vendor moat.

Hundreds of published Salesforce objects, thousands of documented and API-accessible fields, full OpenAPI YAML specification, public Postman collection. Bidirectional REST/JSON. Built on the world’s leading enterprise integration platform.

Built for institutional AI · Powered by Salesforce · Modern and agile

OpenAPI v3.1 · hundreds of objects · live response sample · Postman-ready

THE CHALLENGE

Most venue platforms hide the data model.
On purpose.

The day-to-day cost of a closed platform is simple: your team exports spreadsheets and re-enters data, every week, forever. A closed data model is how legacy vendors keep customers. Limited APIs, undocumented fields, integrations only via the vendor’s own services team, extra charges for every connection. Buyers find out after signature: the platform that promised “integrations” can’t actually expose the field they need.

Legacy venue platforms often don’t offer fully open APIs, and not all fields carry the required end-points. If you can’t integrate every field, your operating model bends to the vendor’s, not the other way around.

WHAT THIS LOOKS LIKE TODAY
  • Critical fields exposed in the UI but not in the API
  • Integration projects requiring vendor professional services for every new endpoint
  • Documentation that arrives three weeks after the kickoff
  • Postman collections that don’t match the live API
  • Webhooks that don’t fire on the events your business actually runs on
THE THYNK APPROACH

Open by design. Documented in public. Yours to extend.

Every Salesforce object Thynk uses is published. Every field is documented. The OpenAPI specification is public. The Postman collection is public. Middleware compatibility (MuleSoft, Boomi) is standard. Your BI team queries the same data your sales team reads. Your integration team builds against the same specification the platform team built against.

And because the platform is Salesforce-native, you inherit Salesforce’s entire integration ecosystem: AppExchange (5,000+ certified apps), Mulesoft Composer, Boomi, the AppExchange security review process, and Salesforce’s three releases per year – automatically applied.

WHAT'S INSIDE THE MODULE

The platform foundation enterprise IT actually signs off on.

Documented openness, data residency, audit trail, three platform releases per year – the guarantees that win the IT vote in selection committees.

Hundreds of published Salesforce objects

Every object Thynk uses is documented and API-accessible. Your integration team queries the same model the platform team built against.

Thousands of documented fields

Every field. No hidden columns. No ‘contact us for that’. The full data dictionary is public.

OpenAPI YAML specification

Industry-standard machine-readable API specification. Auto-generate clients in any language. Plug into existing developer tooling.

Public Postman collection

Try the API before you commit. Validate the integration in an afternoon, not a procurement cycle.

Bidirectional REST/JSON

Read and write. Subscribe to events. Trigger workflows. Standard HTTP, standard JSON. Nothing proprietary.

Cloud-native on Salesforce multi-tenant

99.9%+ uptime SLA. Three Salesforce platform releases per year, automatically applied. AI capabilities (Einstein, Agentforce) deeply integrated.

Data residency

Separate primary and backup regions. Aligned with GDPR and other regional privacy laws. Optional Salesforce Shield for field-level encryption and event monitoring.

SSO via SAML 2.0 / Microsoft Entra ID / Azure AD

Standard identity integration with the IDP your IT team already runs. No bespoke authentication.

Event Monitoring & Audit Logs

SIEM-compatible (Splunk, Azure Sentinel). Forward audit events to your central security stack.

Standard integrations out of the box

ERP and finance (SAP, MS Dynamics 365, Oracle Financials, NetSuite). Cvent. Outlook. Mulesoft. Boomi. Email-to-case ticketing.

REPLACES
  • Closed proprietary data models
  • Undocumented integration endpoints
  • Vendor-services-only integration projects
  • Quarterly ‘data export’ CSVs
  • BI tools that can’t reach the data they need
AND INTEGRATES WITH
  • Salesforce AppExchange (5,000+ certified apps)
  • MuleSoft and Boomi (middleware)
  • Splunk and Azure Sentinel (SIEM)
  • Salesforce Shield (encryption, monitoring, privacy)
  • Any system speaking REST/JSON

The guarantees that win
the IT vote in selection committees.

100s
Published Salesforce objects
1,000s
Documented and API-accessible fields
In-region
Configurable regional data residency
99.9%+
Uptime SLA
3
Salesforce platform releases per year
SAML 2.0
SSO, audit, SIEM compatible
HOW IT SITS IN THE PLATFORM

The API is the contract.
The platform is what you bought.

An open API is a guarantee that your data stays yours, even as your stack evolves around the platform.

QUESTIONS WE GET ASKED

Frequently Asked Questions

Is every field exposed in the API?
Yes. Every field is documented and API-accessible – at last count, 4,173 fields across 212 published Salesforce objects, and growing with each release. No hidden columns, no ‘contact us for that endpoint’.
Where is the OpenAPI specification and Postman collection?
Published publicly. Your integration team can validate the specification before contract signature.
How do you handle data residency?
Customer data sits in your selected Salesforce region, with a separate backup region. Governed by GDPR and other regional privacy laws, Thynk DPA and Salesforce Pass-Through Terms.
Does it integrate with our existing ERP and finance stack?
Standard integrations are available for SAP, MS Dynamics 365, Oracle Financials and NetSuite (ERP and finance). Plus Cvent and Outlook. Middleware compatibility (MuleSoft, Boomi) is standard.
How are platform releases handled?
Three Salesforce platform releases per year, automatically applied. Four Thynk releases per year. No big-bang upgrades, no version drift, no ‘we’re behind the latest’ conversations.
Is the platform SIEM-compatible?
Yes. Salesforce Event Monitoring and Audit Logs are SIEM-compatible – forward to Splunk, Azure Sentinel or your existing security stack.

See the data model live.
Bring your integration team.

A 45-minute discovery call with the team. We’ll start with how your venue systems integrate today, where the data and audit gaps sit, and map where Thynk’s open data model and API can help.

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